#sheamoisture

Natural hair brand Shea Moisture began releasing a series of advertisements in the past two weeks that excluded its primary consumer base, and black women were not having it. SheaMoisture is CANCELLED pic.twitter.com/T4Dru1JgAq — NANA JIBRIL ️‍ (@girlswithtoys) April 24, 2017 In one of the

In recent years, SheaMoisture, often heralded as one of the most popular natural hair care lines on the market, has begun to include white models with looser, barely there curl patterns in their advertising. Back in 2015, the brand thwarted whitewashing accusations when it featured...  

Normally, I am opposed to superfluous days of nationally acknowledged niche-celebration. National Hairball Awareness Day? Meh. National Tooth Fairy Day? Why? National Maple Syrup Day? Like I need a reason. But National Bathtub Party Day is something that, as a genuine bubble bath enthusiast, I ...

Following in the footsteps of Carol’s Daughter being bought by L’Oreal last year, another popular hair company that caters to black women and men has made some big changes. Sundial Brands, LLC is the company behind the SheaMoisture and Nubian Heritage brands. It has been... The post Bain Capital